by Alicia
12. May 2011 13:40
Digital Out-of-Home (DOOH) advertising has become a new staple in outdoor advertising. DOOH encompasses everything from Digital Screens to Mobile Text Integration to QR Codes. Digital advertisements can be spotted from afar and gain an enormous amount of attention, with their bright and vivid screens and images. Digital displays are everywhere from Billboards, Bus Sides, Bus Shelter Screens, Airport Dioramas, Kiosks, Mallscapes, TV Screens inside shops and many other formats. Digital displays also have the ability to be interactive with the consumer (touch screen, augmented reality, gaming, etc). A huge benefit to DOOH is the creative aspect; it can be changed quickly, doesn’t incur printing fees and can usually post within 24 hours of submission. Usually with DOOH displays, the advertiser shares space with other companies and the ad rotates on a loop, ads can range from 6 seconds to 30 seconds, depending on the format. Technology is constantly moving forward and DOOH is for the forward-thinking advertiser.
Marketing Ad Ventures offers DOOH on formats from Digital Billboards, Text Mobile Marketing Integration, Taxi Cab Screens, and Mobile App Ad Integration to LED Touch Screens in Bus Shelters. Check out our newly added
DOOH page!
For pricing and market information, please fill out our "
Rates & Info" form, or send us an e-mail at
info@adsoutdoor.com, or call us at (310) 543-1996.
